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    3 Secrets Revealed – How The Top Realtors are Getting Listings

    April 7, 2016

April 7, 2016

3 Secrets Revealed – How The Top Realtors are Getting Listings

What are the high performing, top producers doing to get listings in this competitive environment?  If they have been in the business for a while, perhaps they have a diverse system of lead generation and follow up to build relationships so that “when” someone decides that they want to sell, they are the first person that is contacted.  Perhaps they have a sophisticated database management system that alerts them of birthdays and anniversaries and when it’s time to follow up with a prospect.

Still some probably research FSBO’s or expired listings, births, divorces and deaths at city hall, and then make cold calls, or farm a neighborhood by knocking on doors or putting fliers in every mailbox and then waiting for that call from a motivated seller.  The problem is that all realtors have access to the same information, and often the house is listed before you even get to the prospect.

Those realtors that take on direct mail campaigns often report that they get a 1%, maybe 2% response.  That means that for every 100 mailers sent out, they may get 1 or 2 calls.  Expensive advertising is similar and usually the results don’t even cover the cost.

Well, here are 3 marketing “given” that many realtors know but struggle to do.

Consistency

Any marketing campaign must have an effective system of delivery that is consistently implemented. This can be a challenge for many realtors due to the time commitment, the cost and the ability to find and reach the right prospects.

Longevity

Consistency for a period of time is required for measurable results, but the process is expedited when the marketing targets the ideal client.

Strategy

This requires a solid knowledge of sales statistics, proven methodologies and choice of venue and materials. The below list illustrates the importance of a system to remain connected.

  • 48% of sales people NEVER follow up with a prospect.
  • 25% of sales people make a second contact and STOP.
  • 12% of sales people only make three contacts and STOP.
  • ONLY 10% of sales people make more than 3 contacts.
  • 2% of sales are made on the first contact.
  • 3% of sales are made on the second contact.
  • 5% of sales are made on the third contact.
  • 10% of sales are made on the fourth contact.
  • 80% OF SALES ARE MADE ON THE FIFTH TO TWELFTH CONTACT!

Listing Grabber is the system that has created the ultimate real estate listing machine.

They have incorporated the 3 marketing components and through a brilliantly orchestrated series of direct mail pieces, they locate home-owners that are thinking about selling their homes before they have called a realtor.  It is a soft sell, relationship building program that targets the ideal candidate, and connects you.

FIRST, exponentially increasing the likelihood of getting the listing. www.ListingGrabber.com – the best kept secret that will sky-rocket your business.

Listing Grabber
Listing Grabber helps you find prime real estate seller leads before they go on the market. Unlike real estate lead generation companies, Listing Grabber integrates proven direct response marketing with proprietary “stealth technology,” enabling you to identify motivated sellers months before they list.
Listing Grabber
1 Comment
  • Jhett, June 22, 2016 Reply

    Good to find an expert who knows what he's taklnig about!


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